7.6. Information and shareholder dialogue policy
L’Oréal is committed to improving the quality of its financial information and takes steps to ensure it maintains a regular dialogue with its shareholders and with French and international investors. Beyond its legal obligations, a whole range of information and communication tools are made available to all stakeholders to give them a better understanding of L’Oréal’s business model and the potential of the beauty market. These comprise documentation, including digital media on the L’Oréal Finance website, shareholder events and meetings either organised physically or virtually, and investor conferences and roadshows.
7.6.1. Additional communication tools
Keen on transparency and accessibility of information, in 2022, another year marked by the Covid-19 health crisis, L’Oréal’s Financial Communication Department shared a wealth of complete financial and non-financial information with the entire financial community. It relies on communication tools with a high emphasis on digital:
- L’Oréal makes available two comprehensive and complementary publications each year, the Annual Report and the Universal Registration Document, and one interim publication, the Half-Year Financial Report. These documents can be consulted and downloaded at www.loreal-finance.com. In 2022, the Universal Registration Document was published in an interactive format to improve user-friendliness and access to content.
- The www.loreal-finance.com website contains a complete set of all financial and non-financial information. Its content and ergonomics evolve regularly to provide quicker and easier access to information.
- The L’Oréal Finance mobile app, available on the App Store and Google Play, makes it possible to keep L’Oréal Finance news close to hand. Downloaded more than 64,000 times since it was created, it is highly appreciated by professionals and individual shareholders.
- The Letter to Shareholders and e-newsletters make it possible to keep shareholders and subscribers regularly informed of all the Group’s major events.
- The shareholder brochure “Take part in the L’Oréal adventure” describes the Company’s business model and explains the advantages of registered shares to answer questions that shareholders may have about this shareholding method.
- Several “best-of” films featuring the main events of the year have been made and posted on the L’Oréal Finance website, so our shareholders can relive these moments.
- Testifying to the loyalty of the shareholders who support the Group’s development over the long term, more and more shareholders are showing an interest in becoming registered shareholders. Thanks to preferential dividends and the advantages related to this method of shareholding, becoming a registered shareholder enables shareholders to be known to the Group, to have systematic and regular access to information, and to be closely involved in the Group’s development.
In 2022, the Group and the Financial Communications Department were recognised for their achievements:
- On 28 June, we received an award from the Palmes d’or des jeunes actionnaires (Young Shareholders Awards), created by EDHEC Business School and the Federation of Individual Investors and Investment Clubs (F2iC), for our approach to informing and communicating with our shareholders.
- On 5 July, the Chief Financial Officer received the Award for ESG Purpose and Commitments at the 2022 General Meeting and Gender Balance Awards ceremony, organised by the Institut du Capitalisme Responsable.
- On 20 September, the Group Chairman received the 2022 award from the Appeal of Conscience Foundation for his long-standing commitment to corporate social responsibility.
- On 10 November, and for the second consecutive year, at the 21st Investor Awards ceremony, winning the Best Website award for www.loreal-finance.com via Boursorama.
- On 1 December, L’Oréal won the top prize – the Grand Trophée d’Or – for the CAC40 company with the best shareholder relations, awarded by Le Revenu magazine.
- On 7 December, at the Grand Prix Stratégies du Luxe awards, L’Oréal’s 2021 Annual Report won two awards, receiving the Gold award for best website (in the digital/mobile category) and a Bronze award for best corporate communication.
7.6.2. A large number of shareholder events for regular and detailed dialogue
In 2022, events were organised, some in digital format, to maintain relationships and promote dialogue. Thus:
- The Financial Communications Department and the Investor Relations Department organised a financial information meeting and telephone conferences intended for analysts and institutional investors. Journalists specialising in the cosmetics sector were invited. The presentations of the Group’s financial results and the business activities of the Operational Divisions were broadcast live online on the financial website www.loreal-finance.com. All the information presented was made available on this site, on the day of its publication, when the annual and half-yearly results were published, as well as at investor conferences.
- The Annual General Meeting was broadcast live and on demand, in French and English, on the L’Oréal Finance website. For several years, shareholders have had the option to vote remotely via the Votaccess platform. This year, in order to respect shareholder democracy and encourage dialogue with shareholders, and in addition to the legal process for written questions, L’Oréal set up a dedicated email address to receive, in the days preceding the Annual General Meeting(1), all their questions to be made directly to Management. Shareholders also had the opportunity to ask questions via an electronic platform, both before and during the Annual General Meeting. This broadcast was viewed by around 2,000 shareholders.